The handbook of strategic public relations & integrated communications - Clarke L. Caywood

THE HANDBOOK OF STRATEGIC PUBLIC RELATIONS & INTEGRATED COMMUNICATIONS

Now for the first time, you have the singular resource to turn to for all the current issues and topics in public relations and communications. The experts in the field combine their professional experience with intellectual knowledge to bring you the forward thinking issues on everything from labor and consumer relations to issues management and from environmental issues in public relations to strategic writing for public relations and communications.

Rely on The Handbook of Strategic Public Relations & Integrated Communications to meet all your industry needs. It’s the one definitive source that today’s public relations professionals must have.